This is my solo founder startup.<p>It's a maintenance management system for people who maintain equipment, facilities, or installations (from golf courses to oil rigs to buildings). All these people need to schedule maintenance tasks, track repairs and modifications, and keep an inventory of parts. My system is simple, and easier to use than anything else out there.<p>I'm looking for any feedback at all, about the design, the idea, the execution so far.<p>I'm struggling to get my first customers, which is unexpectedly difficult. I know that it was a mistake to go this far without lining up a decent number of potential customers. I've had some feedback and done one big pivot and a few iterations; maintenance people who have seen it really like it; but that's not enough to get the snowball rolling yet.<p>I've been focused on web marketing, particularly with Adwords. I'm quite shocked and dismayed that it's costing me 4$ a click to drive traffic to the site; I have to find another way. My focus right now is on improving organic search ranking; once I make some improvements there I plan to start cold calling...