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Ask HN: How would you overcome the chicken/egg problem when making a dating app?

1 pointsby throwawayadvsecalmost 2 years ago
I think the Match Group +&#x2F;- monopoly&#x2F;dominance is terrible for society and single people, and it needs to be broken, one company shouldn&#x27;t have that much influence over so many people relationships.<p>But the main problem with this kind of app is the chicken and egg problem. To give it any kind of appeal you&#x27;d need both enough men and women in at least one city.<p>I have a few decent ideas for differentiation and providing a better experience to users, but this won&#x27;t matter if no one uses the app first.<p>I can think of one nasty way of getting users that would be a (bad) mean to an (good) end: temporary AI generated profiles and chats, to get it off the ground. I&#x27;d feel terrible about it, this would be very temporary, but if it can give it traction at the beginning it could be a good plan.<p>Focusing on queer people could also be interesting, you need less people if everyone could potentially be interested in anyone else on the website.<p>Another way would be to focus on online friendships&#x2F;long distance relationships, and slowly switch to a more local focus.<p>I&#x27;d probably also use every trick in the book to promote it on insta&#x2F;snap&#x2F;tiktok as well as locally targeted ads&#x2F;marketing focusing on one big city at a time.<p>What would you do to overcome the chicken and egg problem if you wanted to launch a dating app?

3 comments

chunk_wafflealmost 2 years ago
&gt; temporary AI generated profiles and chats<p>This is terrible for many reasons, one of which is that no one will actually meet anyone else in real life and no one wants to talk to a dating bot. Once that&#x27;s exposed you&#x27;d lose all credibility.<p>For heterosexual relationships: you need real single women. If you have that, the men will show up and they&#x27;ll be easy to attract. You might consider locating single women in several age groups (not sure how to do this, perhaps marketing) and asking them to join, you could potentially pay them for signing up and creating a profile. I&#x27;m not sure what that amount is but it&#x27;s probably not that expensive.
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Jemmalmost 2 years ago
Like all apps, marketing, seeding, fake profiles, fake reviews and SEO.
JoeyBananasalmost 2 years ago
Show profiles that are arbitrarily far away from each other