> If you’re a designer reading this, you’ll go bananas: ditch color palettes.<p>It’s bad form to assume you know what bothers professionals in a field you have no experience in. “Ditch color palettes” is as tame as you can get. What <i>is</i> bananas is the mistake in the fill shape: you can see it best on the white on black version, there’s a thin but quite visible gap between the fill and the stroke.<p>> Pick one primary color and stick to it. If you need help picking the color, search for symbolic color meanings—it’s how colors make people feel. Red brings passion or excitement (Tinder), yellow is hope or joy (McDonald), and green is nature or growth (Instacart).<p>If you’re going to pick a colour by reading two words of pop psychology, don’t bother and just pick a colour you personally like. Or grab any random palette from the web (there are numerous websites with good choices right on their homepages). You’ll have better looking results without fooling yourself into thinking the colour you used is symbolic.