I am shocked at how this start-up with a not-great name that was just another developer environment tool not less than six months ago managed to do a full re-haul and pivot toward fine-tuned AI models. It's much more compelling now.<p>Popped into my feed recently with two laughing attractive employees. That little video loop of them popped back into my feed again, and again, and again. And then they did a new, expanded version. It's TikTok marketing crack.<p>They caught lightning in a bottle in a sea of high interest rates and startups going bust left and right. Fair play. Great combined maneuver from marketing and product.