> Meanwhile, the banks who funded Musk's acquisition are getting antsy. More fleeing advertisers means more lost revenue and more likelihood that the bonds held by the financiers are unsellable.<p>This paragraph links to a related piece about CEO Yaccarino's efforts to save the company despite Musk seemingly doing his best to burn it all down:<p>> Yaccarino is reportedly set to meet with Morgan Stanley, Bank of America, British bank Barclays, Japanese banks MUFG and Mizuho, and French financial institutions BNP Paribas and Société Générale to discuss plans not to leave them in the lurch as the value of X's assets have plummeted by two thirds in the past year.<p>> With huge interest payments to those banks continuing to come due and X's value incredibly unclear - but unlikely to have appreciated - the banks might be getting impatient to see some improvement as Musk's first year of ownership draws to a close.<p>I'm very curious to see what happens when X ends up defaulting on these obligations, as it sure looks like it will. Musk didn't seem too concerned about ignoring other contractual obligations, like rent and its AWS bill, nor about paying required severance for laid-off workers, to the tune of $500 million, according to one recent suit.<p>But I imagine that he can't just skip out on his obligation to the banks without a severe reckoning. Can he?
As a user of Twitter/X, Instagram, and to some extent TikTok, I can say that, at least for me, Twitter/X is much cleaner and more aligned with the people I follow.<p>In contrast, Instagram Reels are annoying; even after reporting certain content, the same or similar Reels reappear. We don't even need to discuss TikTok. From my perspective, it tends to have far more hateful content.
The media lies about Elon and his companies all the time and it's so blatantly obvious once you realize it<p><a href="https://youtu.be/u9l_2E4LPgY?si=_RjZjWTDsG8jb5Ol" rel="nofollow noreferrer">https://youtu.be/u9l_2E4LPgY?si=_RjZjWTDsG8jb5Ol</a>
Sadly, I believe this is just one more step in the inevitable outcome for Twitter. As a business, it's value prop. is an advertising platform. Like all social media, the value to advertising companies is to mix-in those ads alongside engaging user-generated content. There will always be associations with _other's content_ on such a platform. Advertisers don't want to do anything that would alienate or otherwise put-off their population of potential buyers. They want to avoid other strong emotions because they're trying to cultivate a specific emotional reaction: "I want to buy that thing!" No one is going to want to do that if they see extremely inflamatory content.
With all the aversion to ads = blockers, add in the European tracking standards that will probably become ours as well, are we seeing the decline and fall of all tracking ads? I see podcasts are down 50-75% - not sure why? But at some point anything with ads changes from a product you want, to one you want to avoid = pay $ for what you want - ad free, and skip the rest?
Looks like Media whatnot went looking for bad ads with anti semitic content = that made them a bad ad 'magnet' and wherever they went, their stick-ons attracted these bad ads = that is what tracking does. Browse to IBM and up come the trackers targeted to them and now you wear that same badge.
See also <a href="https://www.latimes.com/business/story/2023-11-17/backlash-spreads-over-musks-endorsement-of-antisemitic-post" rel="nofollow noreferrer">https://www.latimes.com/business/story/2023-11-17/backlash-s...</a>
> "So far this year, 99 percent of measured ad placements have appeared adjacent to content scoring above the brand safety 'floor' criteria set by [the Global Alliance for Responsible Media]."<p>This is ... not entirely reassuring.
Aren't these ads personalized / remarketed for the viewer, not contextually placed next to posts?<p>Maybe IBM is just the Nazis' preferred brand? <a href="https://en.wikipedia.org/wiki/IBM_and_the_Holocaust?wprov=sfla1" rel="nofollow noreferrer">https://en.wikipedia.org/wiki/IBM_and_the_Holocaust?wprov=sf...</a>
People who dont like the new twitter/X keep having temper tantrums and posting stories like this. But I have news for you. X is less than 10% of Elon Musks net worth and he doesnt give a shit. When are people going to realize this. You're not going to pressure Musk with advertizing revenue to do what you want.