In infrastructure we build dashboards. And then we build systems to tell us something wrong, and when something is wrong we go and look at the dashboard.<p>Looking at dashboards all day to spot issues is a (pointless) nightmare.
His ad-tech DSP example is horrible. In reality, advertisers care about (in order of importance)<p>- Target audience reach (measured in millions of people)<p>- Cost of engagement (CPA, CPM, etc)<p>- Engagement metrics for verification (clicks, views, etc; so you can send bills to your clients and not worry about claims and lawyers)<p>The junk he listed is probably the <i>least</i> interesting information to an advertiser. All of it is technical details that affect your margins as an intermediary, something your clients couldn't care less about.
> Toss the results in a report the contributors can access with links to supporting dashboards, then watch your data platform costs drop, contributor productivity increase, and customer retention get longer.<p>So the answer is to use a dashboard.