TE
TechEcho
Home24h TopNewestBestAskShowJobs
GitHubTwitter
Home

TechEcho

A tech news platform built with Next.js, providing global tech news and discussions.

GitHubTwitter

Home

HomeNewestBestAskShowJobs

Resources

HackerNews APIOriginal HackerNewsNext.js

© 2025 TechEcho. All rights reserved.

Swedish composer becomes Spotify's most-famous musician you've never heard of

110 pointsby danolsabout 1 year ago

12 comments

publius_0xf3about 1 year ago
Okay, what is it with Swedes min-maxing their way to the top of pop music? How do they do it? Even Pewdiepie is like another case of chasing algorithmic success.
评论 #39806159 未加载
评论 #39806110 未加载
评论 #39807858 未加载
评论 #39805875 未加载
评论 #39809123 未加载
评论 #39806211 未加载
评论 #39809107 未加载
spidericeabout 1 year ago
&gt; A “secret” composer who has released music under hundreds of different names has been identified as Sweden’s most-listened-to artist on Spotify – pulling in more plays than Britney Spears or Abba.<p>Wow.. this is sketchy as hell.
评论 #39805196 未加载
评论 #39805206 未加载
iamsanteriabout 1 year ago
Yeah, nothing fishy here at all. Why pay tribute to other artists if you can make a deal with one and promote him on all the playlist to pocket back your money. Just give him the machinery and funding to create all of it and voila!
评论 #39805511 未加载
评论 #39805397 未加载
评论 #39805485 未加载
tdudhhuabout 1 year ago
I wonder if this is the same for all those fireplace and aquarium movies on streaming services.
dvhabout 1 year ago
Swedish did with music what Japanese did with the cars.
评论 #39805660 未加载
nadermxabout 1 year ago
What I wonder is if Spotify&#x27;s algorithm works in such a way that it ranks based on users fully listening and liking most songs, wouldn&#x27;t he have actually been better off releasing all his music under one name, vs many? Because he is still releasing quite a bit of volume to achieve this
评论 #39805638 未加载
评论 #39806122 未加载
justanotherjoeabout 1 year ago
you have to remember this is the tactic food industry have understood for decades by selling multiple branda of potato chips masquarading as &#x27;choices&#x27; to capture as wide a market as possible. Can you blame a person for doing the same.
djmipsabout 1 year ago
Muzak - most famous muzakian you&#x27;ve never heard of.
non-nilabout 1 year ago
Whether you think music streaming in its current form is a net good or bad for humanity, consider not supporting Spotify the company. From the very start, they&#x27;re nothing but grifters.<p>Daniel Ek has his background in ads, SEO and related stuff –basically every possible way to make a buck using this newfangled internet thing – including selling virtual clothes for virtual dolls to kids age 9-17.<p>The teaming up with Martin Lorentzon was never about music, but simply finding an untapped market, a niche in which to apply their particular set of skills of hawking stuff online. They teamed up with the guy behind µTorrent and eventually convinced the major labels to buy into the idea (by getting a cut). The idea that they are on the side the art form, let alone artists, is pure mythogenesis to serve their brand.<p>Recently, music hasn&#x27;t been enough to feed the growth. They want to colonize podcasts, an open ecosystem, and have put billions of dollars into investments and deals locking popular podcasts onto their platforms. They now intend to do the same with audio books.<p>Spotify has from the very start had an incestuous relationship with labels and various middlemen. It was never a fair game, they make special deals whenever it serves their purpose (driving the price down). Everyone involved is guaranteed to make a cut before the artist, and the entire ecosystem is built upon the idea that the less they pay out to the artist, the better their numbers look. Nowadays they don&#x27;t even pay out anything at all unless you have 1000 streams, which just happens to be about two thirds of the catalogue. Is it in their best interest to keep songs with 500 streams from getting more streams, or not?<p>Why would they care about money laundering, or legitimate artists having their entire body of work deleted by a middleman because someone maliciously sent a bot their way?[1] The cheaper they can amass content, the better. Hence these backroom deals with what are basically content farms. What the featured article describes is not only sanctioned, it&#x27;s the entire strategy going forward.<p>Once generative AI comes further along, what their algorithm will push will continue to be what serves their bottom line, i.e. the cheap stuff. You&#x27;ll soon see the audio book equivalent of Johan Röhr, churning out thousands of books, narrated in real time by a non-human voice, algorithmically pushing out authentic works from all the lists.<p>[1]<a href="https:&#x2F;&#x2F;www.youtube.com&#x2F;watch?v=kVY7-Ti77UQ" rel="nofollow">https:&#x2F;&#x2F;www.youtube.com&#x2F;watch?v=kVY7-Ti77UQ</a>
评论 #39809220 未加载
adawg4about 1 year ago
Seth everman was my first guess...
choonwayabout 1 year ago
the publishing under psuedonyms parts sounds a lot like overemployment.
alexey-salminabout 1 year ago
&gt; How much Röhr, who has worked as a conductor on pop stars’ tours and on TV, has earned from his agreement with Spotify is not known. However, his private company reportedly made 32.7mn kronor (£2.4m) in 2022, when it had a record year.<p>Doesn&#x27;t look much
评论 #39805549 未加载
评论 #39806011 未加载