Even though I realize the potential here for FeedBurner to be taken care of, I've got to say there's something a bit unnerving about Google gobbling everything up and then feeding them into their grand advertising machine. That, and I'm pretty sick and tired of seeing ads getting shoved into every crevice of the Internet.<p>Seriously. Sick and tired. I respect the desire to tell people about your product or service, but you just can not hide from it anymore, it's getting ridiculous.