Not sure I know what this product is by reading the announcement.<p>EDIT: The first sentence of your product launch blog should tell me what it is and why I should give a damn about it. I don't care about how lean you have been, how many people you had in your private beta or how many people want into it. Sell me on why I need what you just broke your backs building.
Maybe I'm reading too much into this, but I think, the logo is somewhat ambiguous and reminds me a bit of this brand of toothpaste in SEAsia <a href="http://en.wikipedia.org/wiki/Darlie" rel="nofollow">http://en.wikipedia.org/wiki/Darlie</a> where they were either ignorant or dismissive of the implications of their brand. (sadly, in the Chinese language, the name of the product is still insensitive.<p>I know the mirrored and ligatured G's are a nice typographical feature, but I think they should think about changing it to avoid misperception. In this world, perception sometimes is more important than reality.<p>EDIT: Not to say it resembles the toothpaste logo, but rather reminds me of blackface/Golliwog (<a href="http://en.wikipedia.org/wiki/Golliwogg" rel="nofollow">http://en.wikipedia.org/wiki/Golliwogg</a>). It's an unfortunate coincidence, though, as I said, maybe it's just me making it up to be more than it is.