I had the thought that 90% of folks never try to build anything for fear of failure and 90% who do give up too early, so if you think about it:<p>1. Pessimism is the mother of all scarcity.
2. Optimism is the elixir of life.
3. Pronoia is the Sorceror's stone.<p>Purpose is doing everything you can to stoke your optimism, which is another way of saying align your unique self/soul with a problem you want to solve (market) and a community you want to share the upside with: users, team, collaborators, etc.