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Show HN: I aggregated over 200 Go-To-Market strategies

82 pointsby baetylus5 months ago
Hey HN,<p>I aggregated a bunch of GTM advice, including their rankings.<p>Thought it could be useful for some founders here.<p>Let me know if you have any feedback. Thanks!

10 comments

suchintan5 months ago
This is very interesting, thank you for sharing it<p>What are your opinions on lists like this?<p><a href="https:&#x2F;&#x2F;github.com&#x2F;mmccaff&#x2F;PlacesToPostYourStartup">https:&#x2F;&#x2F;github.com&#x2F;mmccaff&#x2F;PlacesToPostYourStartup</a>
ra5 months ago
On the home page, rather than having the horizontal scroll you can just have multiple rows for each category, that&#x27;s fine - but the horizontal scroll is bad for several reasons.<p>The font size is a bit small for people older than mid-40s.<p>Forget the max-width on the main container, there&#x27;s a lot of text on the page, so you should use all available screen width.<p>I signed up for the beta, can give more feedback on that if you wish.
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xrd5 months ago
I am interested in this, and it was interesting to see the different viewpoints. I noted that you have competing ideas about cold calling. One GTM strategy says &quot;cold calling is dead since COVID.&quot; Another says, &quot;I get 90% of my meetings via cold calling.&quot; I am sure context matters, so that does not bother me. These feel more like anecdotes than strategies; storytelling is powerful and necessary so that also did not bother me. It would be interesting to see if others wanted to add their own thoughts and stories. But, why would they?<p>Fun site.
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mlekoszek5 months ago
This is a really great anthology of perspectives. Thanks for doing this, I think you&#x27;re going to help a lot of people.
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transformi5 months ago
Could be cool to get GTM from companies pitch deck - and show their success rate per market.
roskelld5 months ago
<i>Cold Emails Are Worth It</i><p>This surprises me. I get a bunch per day following the same script as the post.<p>* 1 email every week for 2 weeks.<p>* 1 email every other week for 4 weeks.<p>* 1 follow-up email every month for 3 months.<p>They never sound personal, even if they use some &quot;Hey [name], hope [company] is doing well&quot; script or AI to write them. It&#x27;s worse when they beg &quot;I know you&#x27;re probably sick of hearing from me, but I&#x27;ll give it one last try&quot; until they follow up again (1 every other week for 4 weeks).<p>I&#x27;m not sure what strategy would work for me, I&#x27;m generally of the idea that if I want something I&#x27;ll go look for it, and if someone pushes something to me I don&#x27;t trust it.<p>It&#x27;d certainly be interesting to know how many people out there do reply to cold emails.
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binary1325 months ago
Wait, you mean you can’t just count on making a popular top ten “show HN” post?
mdaniel5 months ago
&gt; Don&#x27;t waste your time if someone tells you to send them an email<p>Surely this is personality dependent, right? I <i>detest</i>, <i>loathe</i>, <i>despise</i> phone calls or -- the bane of my existence -- a 10 minute Zoom. I have spent my entire career becoming an expert at digesting text into something actionable, so an email (or blog post) is the perfect way to inject your value prop into my head<p>The actual post &lt;<a href="https:&#x2F;&#x2F;fellowry.com&#x2F;post&#x2F;cm5al4dds00vzps2yuzahk8g8&#x2F;don-t-waste-your-time-if-someone-tells-you-to-send-them-an-email" rel="nofollow">https:&#x2F;&#x2F;fellowry.com&#x2F;post&#x2F;cm5al4dds00vzps2yuzahk8g8&#x2F;don-t-wa...</a>&gt; also seems to imply that it&#x27;s a good GTM tactic to lie about sending the email in order to gauge whether they really care about your content. This strikes me as a horrible way to start a relationship: if I ask for an email and you don&#x27;t send it, expecting that you&#x27;ll fish my interest out later, you have established that you don&#x27;t do what you said you would and I have no reason to think your product claims are accurate, either
soared5 months ago
How many of the GTM strategies are list building tactics like paywalling content behind email address signups?
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ausbah5 months ago
could someone explain like i’m 5 what gtm means?
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