Pay-as-you-go has several clear benefits especially for startup pricing model. There’s a very low barrier to entry for customers, and offers them more flexibility around the products they want and when they want them.<p>Why it is essentially good for startup pricing model<p>- Smaller barrier to entry
- No commitment
- Better cost-per-use<p>A customer doesn’t need to commit to a prescribed plan and get charged on a monthly basis. They just pay once for a product or service and then start using it. It works well for products that are needed infrequently.<p>Consumers don’t have to make a commitment up front and can budget accordingly. Pay-as-you-go works for well in regions like Africa and I think that is why some international businesses struggle to gain market in certain region.