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AppLovin Collects Other Companies' IDs Making Persistent Identity Graphs

2 pointsby ddxvabout 1 month ago

1 comment

ddxvabout 1 month ago
I&#x27;d love to kick off a discussion of what is happening here and if it warrants further investigation (I&#x27;m not associated with Muddy Waters).<p>My thoughts reading the report are that they focus on scraping other company&#x27;s cookies. AppLovin&#x27;s primary realm is in app advertising, and the report really only works for certain web to app traffic patterns.<p>This raises the question of whether AppLovin is performing something similar via SDK in the potentially ~150k apps that use them.<p>Has anyone else looked into this via MITM or other ways of seeing if AppLovin is getting this information for the billions of installs a month it interacts with?<p>Here are some stats about AppLovin I&#x27;ve collected based on app-ads.txt and decompiled SDKs. Happy to share raw data with anyone interested. <a href="https:&#x2F;&#x2F;appgoblin.info&#x2F;companies&#x2F;applovin.com" rel="nofollow">https:&#x2F;&#x2F;appgoblin.info&#x2F;companies&#x2F;applovin.com</a><p>I think the next step would be to try various MITM setups to see if what MuddyWaters is asserting does&#x2F;could happen in app.<p>Let me know if anyone is interested in doing more research. More info in my bio.