I feel that we bikeshed variable names but then tend to send the most noisy Slack/Email/whatever messages. Yet, there’s so much discussion around naming, but not so much around information transmission.
Not entirely sure what you're referring to, but if you're referring to sending transactional emails, the software engineer worries more about template_id, name, email and whatever other variables need to be passed to the email/text system - the guy in charge of "messaging" should not be the same engineer.<p>Aside, I hate it when we call something a "UI" or a person a "user". That's a sign that the programmatic language broke through (where it should not have) and people use it laymen terms. Calling someone a "user" in a magazine article bugs the fucking shit out of me.