So, this article (1) has an interesting quote: “Our ultimate goal is not just more babies but more families formed.”<p>Ok, that would tend to suggest stronger nuclear families, which would tend to suggest a stronger aggregate social graph. Is that measurably good? Can adtech companies measure this objectively?<p>(1) https://www.nytimes.com/2025/04/21/us/politics/trump-birthrate-proposals.html