> Business models are a commodity now, so “how will they make money?” isn't an interesting question. The answers are all obvious.<p>So obvious you can't give one concrete example?<p>But you are correct, there is an easier option,<p>You can make lots of money by doing an IPO of a business, using a vague business plan, offering massive levels of success and just hope you hook a lot of unsuspecting investors.<p>Then all you need a few suckers (any one remember the FB IPO) to invest in you IPO any you will run away with lots of money.<p>Unfortunately most of these IPO investors will loose most of their money but what does that matter.