<i>"The company embedded an extremely lightweight HTTP server in the application itself. The HTTP server exposes native functionality through a very simple REST API that can be consumed in the embedded HTML controls through standard JavaScript HTTP requests"</i><p>As someone who has built a bridge between the WebView and iOS, why would you not use the native app url scheme (ex. linkedin:///goTo?storyId=1) and listen for them within the app? Even a lightweight HTTP server seems like serious overkill for this.