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Launching Recon.io (my side project) out of beta

40 pointsby illdaveover 12 years ago

13 comments

brianbreslinover 12 years ago
Here is my advice, and take this however you please. 4.5 years ago I built a similar service for small businesses/brands to monitor their twitter, blog, etc. mentions and manage the conversation around them and reply to them. It was called StartPR. We thought incorrectly that small businesses and startups would pay for this service. We had maybe 50 people pay us $15/month, no one would pay for the higher plans, because they were buying radian6 or sproutsocial. Small companies don't have the volume of conversation to "see" value in something like this. Larger companies understand the value. But larger companies expect to pay MORE, and get MORE features. Distribution and sales to people in this price range are tough.<p>Most of the people we interviewed were using some sort of dashboard (netvibes at the time) paired with RSS feeds of the search terms they were using.
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AznHisokaover 12 years ago
I hate to be that guy, but here's what I think<p>1) Most individuals here who want to monitor just 1 campaign don't have a strong brand. So there's very little value added with your app. They'll search for their brand on Twitter once a week to see the handful of mentions they get.<p>2) The BIG brand names already are using a platform like Hootsuite or SproutSocial to take care of everything social-media related. Which allows them to monitor their brand throughout the entire web(not just Twitter). As well as view analytics on their followers. And schedule messages.<p>IMO, your app is simply automates the process of searching for a brand name on Twitter. The categorization of the mentions into support questions, complaints, etc is not a huge value add, as most users will want to view all of their mentions, and don't care what bucket they fall under.
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twogover 12 years ago
Woah. This is eerie! I literally just tried to buy recon.io this morning for my sideproject, only to find out it was taken. Now I see it on HN.<p>Love the design of the landing page and the easy access to the demo. Very cool.
hamoidover 12 years ago
I don't know if there is any plan to ever launch for Spanish speaking users, but the name sounds similar to a vulgar word in Spain. Not sure if US-Spanish speaking people would recognize it though.
charlieirishover 12 years ago
Congratulations on the launch Dave! It's clear that you're a follower of patio11 as I can see his influence throughout the site. I'm working on something similar: <a href="http://livelystocks.com" rel="nofollow">http://livelystocks.com</a> - I bought it and I'm now redeveloping it to provide realtime stock news.<p>I would love to see a 'conversion post' on how you did at that price point on the front page. Well done on launching!
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ruswickover 12 years ago
Mine is congruous with the general sentiment: the base plan is overkill (price-wise, that is) while the top-tier plan is insufficient. Most users that would conceivable want to track a single campaign will be individuals with projects or very small businesses. Neither of these groups would be likely to acquiesce to a ~$250-a-year service. The top tier is probably too feature-sparse and large companies will demand more.
napoleondover 12 years ago
This is really cool! I wish I had a reason to use it; my "brands" aren't quite there yet.<p>As far as the pricing goes, how is a "campaign" counted? Does that correspond 1:1 with Twitter accounts? I bet you could charge way more for established brands, even if they only want to monitor a single account... maybe you could price by number of mentions or something similar?
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marketmonkeyover 12 years ago
This looks awesome. It's also perfect timing to recommend to some clients that I have.<p>Is there an 'agency' option available where we can monitor more than 8 campaigns? Or even rebrand/white-label it?
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nishankkhannaover 12 years ago
Little bug: Your signup buttons go to the login page instead of the signup form on this page:<p><a href="http://recon.io/pricing" rel="nofollow">http://recon.io/pricing</a>
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YPetrovover 12 years ago
Good luck with that! Question: How do you go about classifying the sentiment - are you doing anything interesting or?
kordlessover 12 years ago
On Android Chrome. Page won't scroll. Two finger scroll sorta works. Is that stock bootstrap?
danopreyover 12 years ago
What happens to us existing users now all plans are paid?
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simon20121116over 12 years ago
It looks great Dave. Congratulations.
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