My friend's company(lets call it SomeThingsAreWorthTheMoney ) has been affected by a competitor's cybersquatting attack.<p>SomeThingsAreWorthTheMoney is primarily an offline, real-world company that delivers real world services to local customers. Its been around for well over 10 years and has been using a domain stawtmoney.com(again domain is made up) for a long time.<p>Its direct competitor has acquired a domain name SomeThingsAreWorthTheMoney.com and has been selling its own real-world services to the customer in the same locale. Its been going on for at least a year until SomeThingsAreWorthTheMoney has found out.<p>So when you google for 'Some Things Are Worth The Money"(name of the company, again made-up, with spaces), the actual company's site (stawtmoney.com) comes up in the results. However, when you type in the cybersquatted name(somethingsareworththemoney.com), the competitors website offering their services would come up.<p>My friend is looking to estimate what damages did his company receive due to this cybersquatting. One way to do this is to figure out a percentage of users usually get to the website they are looking for by typing in an address in the address bar vs typing in a company name in the search bar.<p>Are there any legitimate studies or reports that provide this sort of statistics?