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Ask HN: B2B or B2C?

5 pointsby ceeKover 12 years ago
A recent venture of mine involves aiding students finding a student property at my university. The project was originally going to offer two plans, a free simple version and a premium one with more information.<p>However, after emailing estate agents, whom liked the idea, they asked what sort of funding I would require to develop the service.<p>Should I decline the funding and go B2C? Or should I accept and build the service for the estate agents?

2 comments

dragonbonheurover 12 years ago
Maybe you should get a buyer, sell the business and move on to other things. Housing booms or busts don't last long and people often fail to realize the transition from one to the other. Education and its financing is about to change as well.<p>Unless you're really passionate about the sector in which case it would be better if you used their marketing infrastructure, thus B2B.<p>With B2C you'll have to compete with Craigslist and lots of other alternatives and competitors and you'll have to spend lots of money in marketing.<p>Of course I could be wrong so please take no offense.
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byoung2over 12 years ago
Go B2B. Businesses will pay, consumers will not. If you can build a base of a few hundred real estate agents paying $50 a month, then you'd have money to subsidize a free version for consumers, but I wouldn't bother with B2C until you're making more money with B2B than you know what to do with.
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