As much as fixed pricing plans make sense, has any company successfully used a pricing option similar to how insurance companies and travel sites use "name your price" features?<p>My initial thought is that it may lead to many customers with a $1 payment, but some may pay derive more value, therefore paying above your fixed pricing tiers.<p>Thoughts?
Why would you want to do this? What's the motivation?<p>If it's "this is a great marketing strategy" well, um, maybe but hopefully you have better ways getting your customers to hear of you.<p>If it's "this would be a fair way of matching value provided to cost", well, um, maybe but I think you're still better off naming a few different price points to cover your intended customer segments.<p>If it's "I don't know what this is worth, you decide", well, no, just no. Man up, make a decision and name a fair price. You don't get to cop out of making the hard decisions if you want to have any hope of making money. Also, if you don't know what the service is worth then I strongly suspect your customers won't either and perhaps you don't have a viable business.
I would think about how this pricing model might compare to that of bands that offer a name your own price donation for an album. Wikipedia is another possible example i.e. software/information for a donation. Those aren't direct examples...but they might provide some insight.