Tag was, of course, Microsoft's version of the QR code. It used color pixels, which meant it could encode more information in the same space.<p><a href="http://en.wikipedia.org/wiki/Microsoft_Tag" rel="nofollow">http://en.wikipedia.org/wiki/Microsoft_Tag</a><p>Unfortunately, the way it's designed, every barcode is just an ID number that points at a Microsoft server, which then forwards the client to the actual URL. Once these servers shut down, every Tag code ever used will break forever.<p>Which is great. Pretty funny joke Microsoft is playing on whoever made the mistake of using their products.
Feel this is something that should have been handed over to the Internet Archive, as now there will be lots of broken tags scattered all over the place, like the ones in the Alan Wake game. Here's a list of some of the companies that have used Microsoft Tag: <a href="http://tag.microsoft.com/tag-in-action/success-story/who-is-using-tag.aspx" rel="nofollow">http://tag.microsoft.com/tag-in-action/success-story/who-is-...</a>
All credit to Microsoft for the exceptional support they provide for their products. Two years is a very decent amount of notice.<p>Contrast this to Google, who shut down key services regularly with little warning and provide appalling levels of support even for paying customers.
Never even knew this existed. While it's nice that you can get analytics because every request is first routed through Microsoft, this has become the opposit of a USP at this time :)<p><a href="http://en.wikipedia.org/wiki/Microsoft_Tag#Microsoft_Tag" rel="nofollow">http://en.wikipedia.org/wiki/Microsoft_Tag#Microsoft_Tag</a>
<i>a cloud-based mobile engagement platform for creating personalized, uniquely tailored experiences for consumers to digitally engage with brands</i><p>WTF. An advertiser. The single word you wanted is an advertiser.