I feel devastated. Everyone keeps writing articles about how now is the best time to start a business (this must be the third of fourth I've read in the last month).<p>But I've already started my business a couple of years ago! If now is the time to start a business, as everyone keeps repeating over and over again, should I kill my current business and start a new one?<p>After all, if my current business succeeds, I will not be able to get the accolade that it was <i>started</i> in a recession. Does that impact my business's chances of becoming a GE or Coca-Cola? After all, my current business was started <i>just before</i> a recession, so it probably doesn't count.<p>All in all, I'm extremely confused by all this advice about it being the <i>best</i> time to start a business now. Were any successful businesses started outside of recessions? Did anyone do some statistical analysis to figure out whether they'd have had a better chance if they had waited for a recession to start?<p>Perhaps everyone should optimise their business starting time to find the <i>best</i> time to start a business.<p>Or maybe the question of whether there is a recession when you start your business has very little correlation with whether or not your business will be successful. Just maybe. In which case, what are all these "best time to start a business" people trying to sell us?