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Restaurant website traffic now 40% mobile

31 pointsby joe_hoyleover 11 years ago

8 comments

BjoernKWover 11 years ago
I don&#x27;t get why many restaurant owners don&#x27;t bother putting a decent website online. If they actually do have a website, most of the time it&#x27;s outdated, ugly, doesn&#x27;t offer any useful information (such as opening hours, specials or a menu) or is just completely unusable. I&#x27;m not even getting started on any &#x27;fancy&#x27; stuff such as usability on mobile devices or online reservation.<p>I know a few restaurateurs and they simply don&#x27;t care, even more so than other types of small brick-and-mortar shops. First, they operate on very thin margins and most of the time simply can&#x27;t or don&#x27;t want to afford extra services such as a website. Moreover, most of their first-time customers still get there by word-of-mouth. It&#x27;s as if most of the sector marketing-wise is still pretty much stuck in the early nineties.
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egwynnover 11 years ago
It&#x27;s so sad&#x2F;frustrating when you need to look up a restaurant&#x27;s page on-the-go and then you find out it&#x27;s flash-only.
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ryanx435over 11 years ago
This is an interesting market that you are targeting, but I&#x27;m curious what your revenue looks like. It looks like you are banking on people upgrading to a premium account to make money, but to me it seems like you are giving away fully functional websites for free. You are giving so much away that there really isn&#x27;t an incentive to upgrade.<p>&gt; There is no setup fee or minimum term (even for our free plan).<p>&gt;Can I stay on the free plan forever? Definitely. If you operate a small business or are simply growing, we want to support you. Our premium features are aligned to those of a larger restaurant, so once you’re more established you’ll have the ability to upgrade, but it’s all up to you!<p>and you don&#x27;t put ads on the restaurant&#x27;s site either, so there is no revenue coming in to you on that end. Maybe I missed something when I was digging around?
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josh33over 11 years ago
46% of apartment traffic is now mobile as well. I work for a company that hosts 10,000+ apartment websites and pulled the google Analytics that we aggregate across all of them.
jrochkind1over 11 years ago
i am frustrated by the number of restaurant websites that simply _don&#x27;t work_ on iOS at all. Like you can&#x27;t even look at a menu or figure out the hours.<p>Of all the websites I look at, restaurant ones are the most likely to fail horribly on mobile.<p>I guess it&#x27;s because restaurant owners&#x2F;managers &#x27;buy&#x27; a website from a small contractor, and what they look for and are willing to pay for is something that looks &#x27;pretty&#x27; -- lots of flash, lots of big graphics, etc.
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calbear81over 11 years ago
Doesn&#x27;t everyone just use Yelp? Gives me review highlights, hours, and often the menu too not to mention undoctored photos from other customers.
daemon13over 11 years ago
I presume that to use &quot;connecting to domain&quot; feature a restaurant owner would need to alter DNS records, which does represent an extra hurdle.<p>So my questions are:<p>1. In reality is utilizing this feature a real hurdle?<p>2. Any other way to do this w&#x2F;o mangling DNS records?
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rschmittyover 11 years ago
Man... my stupid childish head... I can&#x27;t unsee the &quot;butt cheeks&quot; in their favicon now