Norvig's Law

While this law is obvious, it highlights how we are so obsessed with growth.<p>Everyone has a PC ==&gt; PC is not growing ==&gt; The PC is dying. Everyone runs Windows ==&gt; Windows isn&#x27;t growing ==&gt; Windows (and Microsoft) are dying. Everyone has a Facebook account ==&gt; Facebook cannot grow much more ==&gt; Facebook is stagnant and no longer interesting.<p>Maybe this is one reason why Facebook are so eager to buy smaller, growing social networks like Instagram and Whatsapp: It almost allows them to count the same users twice or three times.

You know, unless the numbers go down for a while and then they double again.

This reminds me of &quot;Herbert Stein&#x27;s Law&quot; which he expressed as &quot;If something cannot go on forever, it will stop&quot;.

So Norvig&#x27;s Law is a truism?

Unless the size of the market is also doubling.