This post is from 2011. I can't remember any result in the past three years that used this trick, which makes me suspect that Google has fixed the issue. Still, it'd be nice to know more. I haven't found any posts on this topic besides the one already linked to.
Notice that if you search for the word "Unicode" on this page, Chrome highlights it with no problem. I presume it's the same for other modern browsers.
This stuff is pretty nice for tabular data. Now, though, you can just use CSS.<p><pre><code> td.tabular {
-moz-font-feature-settings: "tnum";
-webkit-font-feature-settings: "tnum";
font-feature-settings: "tnum";
}</code></pre>
I have zero interest in SEO, but as a developer, I am interested in how to write text-search and text-matching functions which treat "ordinary" and full-width Latin text consistently. Does anyone know how to do this?
What amazed me the most was that the text works fine in the browser address bar!<p>I'm guessing we're going to see a torrent of HN posts using this trick to get more exposure in their titles!<p>Ｊａｍｉｅ
Interesting. But, once for demonstration purposes is enough. Please can we not have every submitted headline on HN avail of this trick from now on. It's bad enough having to watch the evolution of headlines along the lines of <i>"Meteorite Seen in Background of Sky-Diving Photo"</i> into <i>"OMG! Flaming Fireball Almost Decapitates Parachutist!"</i> by click-junkie contributers —without needing to buy a wider monitor, just so I can fit the damned headlines onto my screen.