I'm writing a book for finding a startup/product name, aptly titled "The Book of Naming."<p>http://kcovia.com/thebookofnaming.html<p>It's pretty much a complete walkthrough to the whole process. I take a 4-part approach: create a ton of names, analyze them, test them, then compare them for a final decision.<p>Any feedback would be awesome!<p>(Also, I've posted on HN for years under <i>keiferski</i> but actually changed my _real_ name because it's extremely Polish and doesn't work well for English speakers.)