Check out Steli Efti's talk on customer validation & sales. With SaaS, getting a handful of paying customers is the most important criteria for success. Getting it without even having the product built is pure genius.<p><a href="https://www.youtube.com/watch?v=IfKMsdI9wJM" rel="nofollow">https://www.youtube.com/watch?v=IfKMsdI9wJM</a>
"The Long, Slow, SaaS Ramp of Death" (Gail Goodman, Constant Contact) <a href="http://player.vimeo.com/video/54076835" rel="nofollow">http://player.vimeo.com/video/54076835</a><p>Really, most talks from Business of Software & MicroConf.