After I read the details of Facebook's social ads I wasn't too impressed... Although I believe in social ads, and I think this is the future of the advertising industry, I thought Facebook's attempt was weak... I have already seen what they launched (with all the hype), on other existing networks such as Myspace and Sugar Network (although Sugar is not using it as advertising but have the very same thing as pages and the procedure of members adding the brands to their profiles)<p>What I was waiting for was an announcement that FB will use its power of information to target ads to its members, all over the web<p>This article mentions this, and if its true then I am excited<p>also here is a quote from Dave Winer that I love
"Advertising will get more and more targeted until it disappears, because perfectly targeted advertising is just information."