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Advice on pitching

55 pointsby katmalmost 11 years ago

8 comments

angersockalmost 11 years ago
A couple of things I&#x27;ve learned:<p>Find somebody with terrible eyesight, and see if they can read your deck. If they can&#x27;t (probably because your colors are bad, you have too much text, and&#x2F;or you&#x27;re being cute with fonts), fix your deck.<p>Turn off your phone&#x2F;IM&#x2F;notifications. Seriously.<p>Don&#x27;t bring up anything you aren&#x27;t going to explain--it just distracts people. Think of it like leading people through a house--if you show a door but don&#x27;t open it, they&#x27;ll be preoccupied with what&#x27;s behind that door when you&#x27;re making your next important point.<p>Never do a live demo without screenshots and videos as backups, just in case. <i>Never</i> let somebody from the audience help you debug things--just kill it and move on.<p>Your audience has no idea what you&#x27;re going to say, so don&#x27;t worry about fucking up mid-sentence or pausing too long--most everyone will totally miss your hiccup. They <i>will</i> remember if you screw up, backtrack, and look visibly shaken.<p>Don&#x27;t read off your deck don&#x27;t read off your deck <i>don&#x27;t read off your deck</i>.<p>~<p>These are things I&#x27;ve seen students and people new to pitching screw up on a lot.
dsugarmanalmost 11 years ago
<i>If you make a joke, telegraph it. If you&#x27;re not sure the joke will land, cut it</i><p>I would also say leave an obnoxious amount of time for laughter, I know at my demo day pitch I cut laughter short because it was hard to hear and I was fairly anxious
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PeterWhittakeralmost 11 years ago
Excellent advice. Many of the points work for all presentations, not just pitches.<p>(But then, some would argue that all presentations are pitches - you want the audience to buy what you&#x27;re selling, whether it be because they share your values, they see the value, or they value the approach.)
roberthahnalmost 11 years ago
I&#x27;m especially curious about the last point - that screenshot slides are especially bad.<p>I gave a presentation to an audience comprising my target market, and did almost all screenshot slides - the purpose was to give a high-level tour of the app. I would rather have demoed the product in action, but it was an iPad app and the facility lacked the means to Airplay the screen.<p>From what I could tell, the presentation went ok - people came to talk to me about the app and they were quite excited. So it worked out ok for me.<p>But circling back to my question, given that experience, I&#x27;d like to know what the context is behind &quot;screenshot slides are especially bad&quot; - why? What should be done instead?
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frenchman_in_nyalmost 11 years ago
Don&#x27;t use acronyms that aren&#x27;t universally recognized, either. Define them upfront, and even then, people have a tendency to forget what the definition is.
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mck-almost 11 years ago
How would you do TAM bottom-up? Don&#x27;t you need to rely on stats that describe your total market size?
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sytelusalmost 11 years ago
Gem: <i>Coolness and legibility are not orthogonal, they&#x27;re diametrically opposed.</i>
jnazarioalmost 11 years ago
any advice on coaches for helping me develop pitches? i&#x27;ve been displeased with a pitch i&#x27;ve been giving lately, and i suspect my audience is as well. i&#x27;d like to improve my skills.
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