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Is SEO Still Worth It in 2015?

2 pointsby bocalogicover 10 years ago

1 comment

DigitalSeaover 10 years ago
In all seriousness, SEO in the sense of the word that we used to know has not existed for a long time now. Once upon a time SEO was really just counting how many incoming links your site had and the keywords you were using.<p>Search engines like Google have become far more advanced in the last 4 or so years in regards to what they can parse and understand. They don&#x27;t just follow links, they analyse your content, they factor in the response time of your site, whether or not your site is responsive and tonnes of other things.<p>I think the best kind of SEO in 2015 and onwards is just building a great site. Nicely optimised, use gzip compression, minify and combine your CSS and Javascript, use icon fonts and the big one: write great content and people will naturally link to it.