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Show HN: New OpenLoopz Landing Page Based on HN Feedback

28 pointsby pdrummondabout 10 years ago
Hi everyone,<p>This is the new landing page for OpenLoopz:<p>https:&#x2F;&#x2F;openloopz.com&#x2F;welcome<p>It’s based on the excellent feedback I received from the original post. I know it’s far from perfect and there is still a lot of material I haven’t had time to add yet, but it’s a start. I plan to iterate and improve on this over time as I learn more about marketing and promotion.<p>I hope it gets the message across about what OpenLoopz is and why you might want to use it! I will be adding more pages soon, such as testimonials, pricing info, FAQ, use cases, etc, and more detail in general.<p>Please let me know what you think and thanks again to everyone who took the time to provide feedback for the original post. It really made a difference.

9 comments

gregghabout 10 years ago
This is one of the best examples of someone taking the Hacker News beating of a lifetime and turning it into something great.<p>I have to say that original site was nothing but confusing. After reading the entire thing I had no idea what was going on or what I was looking at, I could barely tell it was a product I could use.<p>This new page is easy to understand, I get everything I need at a glance without even scrolling. Really well done.<p>The product itself still strikes me as having a naming problem. The name feels dated, and most people don&#x27;t want to learn the new terminology. But it does seem like a great tool.
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mydpyabout 10 years ago
Wow. What a transformation. I understand the product very well now. The video is a fantastic addition (some kinks need to be worked out, but others have addressed those).<p>My suggestions: 1. Use consistent bolding and hightlight features (and terms) or actions of your product.<p><pre><code> For example, USE &lt;b&gt;#HASHTAGS&lt;&#x2F;b&gt; TO ORGANIZE YOUR &lt;b&gt;CHATS&#x2F;LISTS&lt;&#x2F;b&gt; OR USE #HASHTAGS TO &lt;b&gt;ORGANIZE&lt;&#x2F;b&gt; YOUR CHATS&#x2F;LISTS </code></pre> 2. Use direct rhetoric<p><pre><code> For example, USE #HASHTAGS TO ORGANIZE YOUR CHATS&#x2F;LISTS vs. ORGANIZE YOUR CHATS&#x2F;LISTS WITH #HASHTAGS </code></pre> 3. Reference quotes from your users. I.e., &quot;quote&quot; - John, Scrum Master for MyApp.com.<p>4. Shorten the hover-over text for BOOST PRODUCTIVITY, CONSOLIDATE APP DATA, etc. Make it short and sweet.<p>Biggest feedback: My original comment was I couldn&#x27;t see the vision of your product. Now, it is very clear. Kudos.
pdrummondabout 10 years ago
Thanks for the great feedback everyone!<p>I needed to get something up quickly so there wasn&#x27;t time to go through a name change. I definitely agree I have a naming problem however, and I am looking into possible alternatives. It&#x27;s between &quot;Loop&quot; and &quot;OpenLoop&quot; at the moment. I am also considering the implications of changing the basic unit of content to &quot;card&quot; and possibly using &quot;stack&quot; as well (thanks for the suggestion @sjs382).<p>Just to explain a bit more about the original motivation for the term &quot;open loop&quot;. It all comes from GTD, which I was reading when I started OpenLoopz forever ago. Originally it was just an Android GTD app, but I was advised not to focus on GTD too much as it is too niche (say I support GTD, but not <i>only</i> GTD), but I am thinking it would be good to at least explain the concept of an &quot;open loop&quot;. Any thoughts on this?
ljoshuaabout 10 years ago
Looking much better! Small suggestion on the video: the zooming out is probably causing a large increase in size and consequently load time (took about 35 seconds to load to completion and start playing well on my regular connection). Maybe rerecord without the zoom and keep it more straightforward?
cnpabout 10 years ago
This looks totally awesome, but man, the name... it just doesn&#x27;t communicate your purpose right away, but rather confuses it! I might be of the electronic music generation, but &quot;loop&quot; + &quot;z&quot; == &quot;beatmaking&quot;. This ambiguous cross-concern will, I believe, be problematic when you&#x27;re getting off the ground, and will continue to be problematic unless you get to that Starbucks level of operation where you can redefine words at will. &quot;Beat&quot; and &quot;Loop&quot; + &quot;z&quot; are here to stay, and unfortunately they live in a musical domain.<p>(Lastly, the &quot;z&quot; also seems a little less than professional and more youth oriented.)
marshallfordabout 10 years ago
Wow great improvement. I actually understand what your product is now. I really like that you made it clear it was for both teams and single users as this answered my first question of &quot;Who is this made for?&quot; after understanding your product&#x27;s purpose.<p>As for the web design side of things I would look at maybe changing out the images with all those arrows at low screen sizes as the normal body text in those images gets too small to read. Lastly, from 770px to 795px wide I get a horizontal scroll bar in Chrome 40 on Windows.<p>Good Luck!
mjhea0about 10 years ago
clickable &gt; <a href="https://openloopz.com/welcome" rel="nofollow">https:&#x2F;&#x2F;openloopz.com&#x2F;welcome</a>
Drei01Mattabout 10 years ago
Looks so much better than the first version!
aepearsonabout 10 years ago
Wow - MAJOR improvement. This is awesome.