> Legally, it would probably be easy for the games industry to crack down on broadcasting, but instead they have encouraged it, seeing it as a new way to engage users and generate revenue.<p>Nintendo is a notable outlier in this instance. They are notoriously strict about broadcasting games, to the point where even many reviewers simply won't touch their games. Even though a review is absolutely protected by copyright law, it's just not worth the effort when all of the industry's video hosting services are stacked in favor of games publishers and developers. [0]<p>SEGA also has a sordid history in this regard, having sent out huge swaths of takedown requests on YouTube, effectively shutting down many content creators and endangering the livelihoods of even more. [1]<p>[0] <a href="http://www.forbes.com/sites/insertcoin/2015/02/06/nintendo-updates-their-bad-youtube-policies-by-making-them-worse/" rel="nofollow">http://www.forbes.com/sites/insertcoin/2015/02/06/nintendo-u...</a><p>[1] <a href="https://www.techdirt.com/articles/20121206/17321021296/sega-goes-nuclear-youtube-videos-old-shining-force-game.shtml" rel="nofollow">https://www.techdirt.com/articles/20121206/17321021296/sega-...</a>