What concerns me is the attitude that users can be used and manipulated without their permission or knowledge; they have no choice or right to be informed, in this or in tracking or in many other situations. They are just objects of commerce to the developers, not human beings. This leads to bad practices like widespread confidentiality violations, free-to-play user manipulations [1], and the sorts of manipulation of customers practiced in places like Wall Street.<p>My feeling these days is that either you're on the inside or you're a sucker.<p>(On the level of fairness and justice - I don't know enough to comment on legality - I don't think this particular incident rises to the level of damages. However, Google could just display, <i>In return for our free service, please help our computers read this word! Even Google's computers can't do everything - read more about it <here>.</i> - Why not disclose it if you are doing nothing wrong? If you don't disclose it, you're manipulating people.)<p>[1] <a href="http://toucharcade.com/2015/09/16/we-own-you-confessions-of-a-free-to-play-producer/" rel="nofollow">http://toucharcade.com/2015/09/16/we-own-you-confessions-of-...</a>