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How would you promote a SW product to... you?

1 点作者 jarmop超过 15 年前
I am an concept and UI-designer. I design features and UI for a SW product that is primarily targeted to you (Developers, Programmers, designers - people with skill and urge to create new).<p>Now the product starts to be ready. And it will be really good - it has excellent features, and with it you can do in hours what would take days or weeks without the product. Really, seen that.<p>But... this is not the first piece of SW that comes with similar claims.<p>So, my question: What makes You interested in investing time and effort to take look into a new SW product? - down-to-earth-list of features? - how-to-do-it -videos? - general, concept presentations? - Big Brand? - or..?

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DanielStraight超过 15 年前
What makes me look into a software product is seeing good reviews (especially SO answers) of it when googling the problem I'm trying to solve. This is how I found Beyond Compare, which I love. It's also somewhat how I found Sublime Text, except I wasn't specifically googling: I'm <i>always</i> looking for better text editors (and programming languages, but that's another subject).<p>What makes me try and get to love a software product is generous free trials. Beyond Compare gives 30 days, counted only on days you actually use the program, officially, and if I recall correctly, 60 days in reality. Sublime Text gives an unlimited free trial with occasional nags. I also want excellent documentation and program manuals. While I'm learning the program, I'm going to have questions about what it can and can't do. If I can't find answers to these, I may just give it up. An active support forum is a definite plus.<p>As far as presentation of the product goes: screenshots. I don't really care about anything but screenshots. I <i>may</i> watch a video if I'm feeling especially generous with my time, but usually I click around looking at screenshots, then either download or move on.
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