Tim Cook responded to this young illustrator's open letter

Full disclosure: the illustrator who wrote the open letter is my 15 year old sister — she is currently pretty stoked right now.

An iPad Pro with a Pencil seems like it would provide an endless sketchbook for someone who can already draw or paint.<p>My question is what&#x27;s a good way for someone with zero ability to develop these abilities? Getting ProCreate, the iPad Pro, and the Pencil is the easy part. Developing a little bit of drawing skill is a big hurdle.

I agree with all of this. I draw&#x2F;paint a lot more since I got my iPad Pro, and it&#x27;s helped my skills.<p>Still, I can&#x27;t draw nearly this well, and I&#x27;m over twice her age. Clearly the tools are nice, but raw talent is still 90% of the equation.<p>Congratulations, these illustrations are beautiful!

The author makes it seem like drawing on an iPad pro is so much fun that I want to try it. This kid has finally offered me a compelling reason to try an iPad pro. Apple should hire this girl.

Since I first heard of the pen and saw the technical details of it (e.g. latency, tilt feature, palm detection) and general faith in Apple&#x27;s ability to leapfrog innovate, I knew it&#x27;d be a huge deal.<p>I&#x27;m not an artist but when I tried it for the first time at the Apple store, I was blown away much more than I expected and had I been an artist, I would have probably had the same reaction as the author.

TL;DR: Fangirl writes gushing praise to CEO about company&#x27;s new product, CEO sends back response written by marketing department.<p>That&#x27;s assuming the whole thing isn&#x27;t astroturfing.<p>P.S: You&#x27;re not a &quot;simple 15 year old&quot; if you can afford an iPad Pro.