Interesting trend, based on Flurry analytics :<p><i>“…only 10% of the time spent on mobile is spent in the browser, down from 14% a year ago. The rest of the time, 90%, is spent in apps.”</i><p>So if you're on your phone, you're probably playing games or using some other native app, but not the web browser.<p>Does make me wonder whether average folk (especially younger people) have any love for the web, or if it's just this functional, sometimes-adequate thing they use when there's nothing better/easier.<p>There's a (sorta) counterpoint to this article from Morgan Stanley saying that for the "top 50 mobile properties" their web traffic (measured in visitors, I believe) is increasing faster than their app traffic. Not sure I agree agree with their optimistic conclusion, but, maybe. I feel that there are probably good (obvious) reasons, based on typical usage, for why most people hit Zillow or Yahoo Answers of WebMD in their browser. I dunno if I'd use that stat to conclude that the browser is in a position of strength…<p>Link (PDF) : <a href="http://linkback.morganstanley.com/web/sendlink/webapp/f/e49099bq-3pb2-g000-a9cf-005056028001?store=0&d=UwBSZXNlYXJjaF9NUwBkMjYxMjIwMC02MDgwLTExZTUtOWNkYS0yYWVjNWZiMzM3MzU%3D&user=k8zaytx6tjb9-610&__gda__=1569211381_ddff0a14f7abbe1454f722f9c78321fc" rel="nofollow">http://linkback.morganstanley.com/web/sendlink/webapp/f/e490...</a>