Maybe not a popular tech company, but a fun etymology: IBM (International Business Machines) was so named just so Thomas Watson, a former employee of NCR (National Cash Register) could one-up his old employer.<p>Also, I've read that the reason Intel wasn't named "Moore-Noyce" is because "more noise" is a bad thing in electronics. Which reminds me of a flashback scene from The Simpsons where Homer keeps rejecting baby names because he can think of all the insulting nicknames other kids on the playground will think of for them.