The Keyword – New central source for news and stories about Google

Page Speed Insights for <a href="https:&#x2F;&#x2F;blog.google&#x2F;topics&#x2F;inside-google&#x2F;introducing-the-keyword-our-new-official-blog&#x2F;" rel="nofollow">https:&#x2F;&#x2F;blog.google&#x2F;topics&#x2F;inside-google&#x2F;introducing-the-key...</a><p><pre><code> Mobile: red 58&#x2F;100 Desktop: red 64&#x2F;100 </code></pre> see: <a href="https:&#x2F;&#x2F;developers.google.com&#x2F;speed&#x2F;pagespeed&#x2F;insights&#x2F;?url=https%3A%2F%2Fblog.google%2Ftopics%2Finside-google%2Fintroducing-the-keyword-our-new-official-blog%2F" rel="nofollow">https:&#x2F;&#x2F;developers.google.com&#x2F;speed&#x2F;pagespeed&#x2F;insights&#x2F;?url=...</a><p>There are two (and prop. more) different Googles:<p>The ones that care, and the ones that make marketing!

For those who didn&#x27;t know about the &quot;.google&quot; TLD:<p><a href="http:&#x2F;&#x2F;www.theregister.co.uk&#x2F;2014&#x2F;11&#x2F;26&#x2F;google_turns_on_google_internet_extension&#x2F;" rel="nofollow">http:&#x2F;&#x2F;www.theregister.co.uk&#x2F;2014&#x2F;11&#x2F;26&#x2F;google_turns_on_goog...</a>

A key development here is the move away from Blogger to what looks like a custom CMS.<p>I wonder if we&#x27;ll see Blogger deprecated or even shuttered in due course. Perhaps the only real indicator that Blogger was still in development was that Google was dog-fooding it for their own comms - and this just ended.

And thus knocking SEO firms targeting the keyword &quot;keyword&quot; off the top of the results. Well played, Google, you humorous bastards.

If anyone from Google is reading this, love the idea. I subscribed via the ancient RSS, but would love full articles in the RSS feed (not sure why it&#x27;s just snippets).

I like the new central resource to keep up to date on marketing direct from Google I just wish Google would get a readability expert on their team. They are using a very thin font with the color of #333 on a #fafafa background and, as per usual, they love their whitespace making the page look silly on my widescreen desktop monitor. I still look forward to going to a single resource instead of the various blogs now.

The TLD surprised me, I didn&#x27;t know you could request one. The article I found that covers off on purchasing (leasing?) a TLD ironically used Google as an example. The article is from 2011.<p>&quot;The process itself may be relatively straightforward. ICANN will make applications available (get the May 2011 draft of the Applicant Guidebook) from January 12, 2012 through April 12, 2012, giving companies time to develop a marketing plan and come up with justification to pay the $185,000 application fee and, if approved, the annual $25,000 fee. &quot;<p>Source: <a href="http:&#x2F;&#x2F;adrianroselli.com&#x2F;2011&#x2F;06&#x2F;make-your-own-tld-i-want-bacon.html" rel="nofollow">http:&#x2F;&#x2F;adrianroselli.com&#x2F;2011&#x2F;06&#x2F;make-your-own-tld-i-want-ba...</a>

I&#x27;m impressed that they actually seem to have aggregated most of their blogs into this(except for a few like the google cloud blog that someone else here noted). I&#x27;m not used to google transitioning fully to a new service at launch. Usually the new and old versions of services are left to coexist as the new version works on reaching feature parity.

Oddly (or perhaps not), this does not include news from Google Cloud.

I really loath gTLD, I understand because of domain squatting we need to increase the supply but this is just gross. A fairer system would have domains registration costs vary by length (shorter is more expensive)

The Intercept.<p>The Macro.<p>The Keyword.