This is something best handled through an agnostic B-corp or NPO, funded by Google and other tech companies (the way <i>Let's Encrypt</i> has been handled [1]).<p>However fragmented this message is, I get that they're trying to propose a program to bridge the gap with the physical world, but that results in regional monopolies. Sure, cities and states can help regulate it, but it's best if the organization was aligned entirely with the people living in that region.<p>[1] <a href="https://letsencrypt.org/sponsors/" rel="nofollow">https://letsencrypt.org/sponsors/</a>