I read somewhere that VCs don't mind burning cash at GitHub, because the fire helps power the greater Software ecosystem. If GitHub shuttered it doors, it would be like a bank closing. Something would fill the void, but the immediate shock would be hugely damaging.<p>Overall, GitHub should go the services route. Right now enterprises are footing the bill with private repositories and organizations. If they want to become positive by just jacking up the price, buyers are going to start shopping around, and GitLab looks better everyday. Services like setting up CI/CD pipelines for enterprises could be highly lucrative, especially if they can be templated with internal tools. Most software (and SaaS) companies eventually arrive at the conclusion that they are better off selling the expertise on how to use their software than selling the software itself.