Good story, but I think many people might miss a key point about the one app-store success described in the story.<p>When the app was first released in the app store "This was a total failure - the reviews dribbled out, hits on the website were meagre, and it seemed the game might disappear without trace."<p>The app ended up being very successful and getting to the top of the charts because Apple featured the app in "New and noteworthy" and then in "App of the week".