Very impressive work, though it seems like a mistake to focus on compression, which gets less valuable as storage and bandwidth gets cheaper. You need only look to the staying power of jpeg, which is so far from the state of the art, yet it's not going anywhere. Why? The demand for replacing it is not strong enough.<p>They obviously have some good image priors here, if I were them I would consider applying this tech to other image-related things, like image manipulation, or image search. Although competition is heating up quickly in these fields...