CPMs vary <i>widely</i> -- from $0.001 (yes that's 1/10 of a cent) to $40-60 for highly targeted verticals.<p>Educators don't have so much money to spend. It depends on how motivated and targeted your audience is, and how good of a sales team you have to leverage that audience (if you were thinking AdSense, think again. Unless your audience is mesothelioma educators). The only way to get a $10 CPM these days is with direct/premium sales.<p>Some reading:
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