Well, the online marketer in question does solve a real problem for _a lot_ of companies. It's about outranking negative review websites on Google. His particular example is a travel agency (I think), and there are many similar companies. He basically claims to have a method that can be employed for free, and the companies just need to pay 49 pounds to watch that part of the video. <a href="http://www.brandcurrency.co.uk/" rel="nofollow">http://www.brandcurrency.co.uk/</a>