How I Sold a Blog for $20,000 in 8 Months

What an appalling and offensive use of one's time.<p>Make not-so-much money by providing generic content on a subject until X level of popularity is reached, at which point you transition the audience into a not-astounding paycheck and the web property into a commodity valued solely in visits.<p>And the world moves on, nothing bettered, and very little changed, beyond a tiny shifting of money ownership.

$20,000 for 8 months work isn't very much. It's not very clear how much time he spent per week but it sounds quite significant.

&#62; "Write a blog you believe in"<p>This sounds like the "How to Get Rich Quick" book that instructs its readers to write and promote a "How to Get Rich Quick" book.<p>Where exactly is the common ground between writing something you <i>believe in</i> and writing and developing a blog with the explicit goal of an optimal quick cash exit?

Or I could keep my blog and make the same amount in ads in the same amount of time. :)

A couple things I was curious about after reading this: wouldn't a blog that's just been handed to a new owner end up losing followers once the readership realizes the old author's bailed? Also I'd love to hear any tidbits you'd care to share on monetization strategies for bloggers.