Corporations are optimization processes. Advertising is an optimization process. Social networks are. Smartphone addiction. Political polarization. Television, mobile games, and most forms of entertainment.<p>This prevalence, and the fact that it's not <i>EVIL</i> doing it but just amoral goal-directed processes, seems to me to be the key to recognizing, fighting back, and fixing society.<p>We have to figure out some way to fight for our human values, against these optimization processes. I don't think Stross has (or claims to have) a strong answer there... any ideas?