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Stop lying to me, email marketers

25 点作者 bmpafa超过 7 年前

7 条评论

TallGuyShort超过 7 年前
I&#x27;ve had a couple of serious offenders like this: way too many repeated emails, clearly automated but also obviously trying to deceive in that regard. In a couple of fun cases, they have used the names of actual, important people at the company as the sender - I guess to seal the deal and make me feel like this is an important email and I&#x27;m an important user.<p>Here&#x27;s what I do to feel slightly empowered (although it has no effect other than finally stopping emails from that particular company): I call the company, and I tell them the name of the person I need to speak to urgently. Since it&#x27;s the name of a VP or something often attached to these emails, that person is usually busy. But I tell the person on the other end that I&#x27;ve received 3 emails from them, and that they have insisted on speaking with me, and it&#x27;s obviously very important. They will eventually get pulled out of a meeting to speak with me on the phone, at which point they realize that I&#x27;m responding to one of these emails. And they tell me it&#x27;s fake and they didn&#x27;t actually want to personally speak with me, and then I tell them the email is a lie and I hope they learned their lesson.<p>It&#x27;s childish and stupid, but man does it make me feel good to call them on their crap.
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rectang超过 7 年前
If you&#x27;re skeptical of marketing and able to discern lies within marketing materials, you&#x27;re not the target audience. You&#x27;re water in the gas tank of the world&#x27;s economic engine -- but take comfort that people like you only amount to trace contamination and won&#x27;t cause a stall. Just accept your lot, devnull all the ads, and move on.
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ams6110超过 7 年前
I wonder if I&#x27;m in the minority -- but when I look at unread email I see only the sender and subject. If I don&#x27;t recognize the sender, and the subject line sounds like marketing-speak, including phrases such as &quot;we&#x27;ve missed you&quot; or &quot;checking in&quot; or &quot;touching base&quot; or &quot;reaching out&quot; or is something generic like &quot;hey&quot; that email is getting deleted unopened. I delete dozens of messages a day unread on that basis, and it only takes a few seconds.
rovek超过 7 年前
Also fairly confident that many unsubscribe links have little effect.<p>I often wonder if I&#x27;m losing my mind thinking &quot;I swear I unsubscribed from this last week&quot;
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kbos87超过 7 年前
TurboTax has been relentless with these kind of tactics this year. Their subject lines include words like “1 New Message” and “IRS” in varying combinations that when skimmed probably make a lot of less adept consumers think they are receiving some kind of urgent official communication.
misnamed超过 7 年前
It would be nice. Don&#x27;t see it happening anytime soon, but do like this author naming and shaming.
skmurphy超过 7 年前
Market opportunity: evolving spam filters to detect this nonsense.