The main value prop for Uber hasn’t changed for quite some time, probably not much since UberX, the innovation there is pretty much done.<p>This puts Governments in the perfect position to disrupt Uber, if they build their own version, feature for feature (let’s face it, it’s a complex app but not that hard to copy) and mandate it on their already regulated taxis / ban uber, their user acquisition costs and marketing costs will be almost zero. They can run it without making a profit and keep fares lower or close to the current Uber position. Win win for everyone