This is why I like block times of 2.5 minutes that Litecoin does. Rarely the block takes over 4 minutes. So even if it takes a couple of blocks, it's still within 10 minutes. Even 5 minutes a block would be better than bitcoin's 10. With bitcoin, if you put a reasonable fee, but your transaction doesn't make the next block, it can take more than an hour, which makes impractical certain transaction types like online shopping.